SECTIONS 73001-73006 - California Statutes

FOOD AND AGRICULTURAL CODE

SECTION 73001-73006

73001. The navel orange industry in this state constitutes one of
California's principal tree fruit crops, and thus provides an
important source of employment for many people in the state.

73002. Opportunity exists for continued growth and expansion of the
industry by creating new markets in this country and abroad. The
success of an expansion program is uniquely dependent upon effective
advertising and promotion, since the creation of new markets and
increased per capita consumption are essentially a matter of
educating people to the use of highly nutritious navel oranges.

73003. The creation of a California Navel Orange Commission is
necessary for the efficient development and management of an
advertising and promotion program and essential to ensure that the
California navel orange industry can compete successfully in the
world marketplace.

73004. The production and marketing of navel oranges produced in
this state is hereby declared to be affected with a public interest.
This chapter is enacted in the exercise of the police power of this
state for the purpose of protecting the health, peace, safety, and
general welfare of the people of this state.

73005. A commission form of administration created by this chapter
is designed to deal with the broad fields of advertising, promotion,
and marketing research.

73006. No action taken by the commission, nor by any individual in
accordance with this chapter or with the rules and regulations
adopted under the chapter, is a violation of the so-called Cartwright
Act (Chapter 2 (commencing with Section 16700) of Part 2 of Division
7 of the Business and Professions Code), the Fair Trade Act (Chapter
3 (commencing with Section 16900) of that Part 2), the Unfair
Practices Act (Chapter 4 (commencing with Section 17000) of that Part
2), or any statutory or common law against monopolies or
combinations in restraint of trade.